For my chosen media production role I have chosen to look at is when i undertook the role of a editor for Unit 46 Audio Visual Promos. In order to carry out this role effectively i would need to use multiple skills to efficiently complete the task. One of those being that of using written communication, an example of where i have used this during my job as an editor is when i created the rushes of our footage. This contributed to my team and role as the rushes are the raw footage from our shoots and after organising all the raw footage into a rush I could start to outline line what went well on our shoot and what footage would be usable in the final product. For example i have discussed in detail why each shot is either usable or not usable by looking at aspects such as lighting, audio quality, stabilisation and continuity between clips. This would help contribute to my role as an editor and to the rest of my group as by stating what footage would be usable it allows us too quickly and efficiently start production on drafts of our final teaser trailer.
Verbal communication
Another skill that i would need to utilise was that of verbal communication an example of where i have used this skill is during the media pitch we had when discussing our idea for a teaser trailer to the rest of our class mates. During this presentation we discussed aspects such as narrative, locations and genre in order to receive feedback on how to improve our initial ideas. I talked about how we initially thought we would edit the trailer, the feedback i received was generally positive for my idea to edit with an overall fast pace due to the fact that it was only a teaser trailer and was a action film which stereotypically have very fast paced trailers. One critique we received was too include conventions off thriller trailers as our narrative did meet conventions off the thriller genre so it would make sense to include conventions into the teaser as well. After the presentation my group discussed in detail how we would edit the trailer and I liked the idea off including thriller conventions which my group eventually agreed on. This contributed to my role as an editor as we were then able to discuss aspects such as pacing, music and colour palette which helped me during the editing stage as it allowed me to already have an idea on what scenes would look and sound like.
Practical production
Another skill i would need to use in my role as an editor would be practical production an example of where i have done this is when i edited multiple scenes for our teaser t0railer. During unit 46 audio visual promos i had to edit multiple scenes including half of the first scene and the entirety of the second scene. While i was editing i utilised many tools on premiere pro for example i added a adjustment layer to the trailer i did this because i felt it gave the video a more cinematic feel and that the black and white also fit in with the film genre as many thriller teasers use the black and white effect. I also utilised the razor tool this allowed me too create jump cuts so that the trailer does not become boring for a viewer watching and gives the trailer a fast pace. I chose to give the scene a fast pace as it helped to build tension for the viewer. This contributed to my role as an editor as by using these tools it allow me to create a trailer that was more in line with what a professional product should look like with proper pacing and effective use of effects too enhance the trailer.
Creativity
Another skill that i would need to use in my role as an editor would be creativity an example of where i have used this is when I decided to have the teaser trailer in black and white. When we were in the middle of the editing process we were wondering on how we could make the teaser feel more cinematic due to feedback we had received so i decided to watch several thriller trailers as a complaint we received was that it felt too much like a action trailer after watching several thriller trailers i noticed that many thriller trailers utilised the black and white filter, this helped add to the dower and bleak tones of the trailers. Another way in which the black and white filter helped our trailer was that it makes the viewer focus on the content and the story, and it really concentrates your attention on what's in the frame. All too often, color can be a distraction, it's easier to make color look good, but harder to make color service the story. Black and white helps convey the tone of the story and creates fewer distractions for the viewer. This contributed to my role as an editor as it made the trailer more engaging and helped convey meaning to the viewer.
Gaps and action plan I believe that the gaps in my skills as an editor would be my knowledge off the many tools and techniques that can be utilised within adobe premiere pro. As it was only my second time using premiere pro i had a very brief understanding off the tools that were available as a result i was not aware of how to utilise them into my own work. In order to ensure that this does not happen again I will take time to learn and experiment with many off the different features that are offered on premiere pro, this will help in later projects as i will be able to utilise more advance techniques and create a better overall product. Other gap in my skills i could identify was taking on board criticism of out trailer. When we first gave in our 1st draft i was happy with how it turned, however we got a criticism from feedback for a while i was quite disheartened and it took me time to start working on improvements. In order to ensure i remove this as a gap in my skills i will need to learn to take on criticism as this will allow me to create a overall better product that has taken on criticism from multiple view points. I will be looking for an apprenticeship during the summer to better my media techniques.
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